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twittlikeplusone
04/11/2015
 
GILL AND THE LOVE OF SAILING

Since 2014, Gill has been supplying all racers with rash vests. We caught up with Ryan Jamison, marketing executive for Gill, Europe.

 

What does Gill like about it’s partnership with the St-Barth Cata Cup ?

 

Gill is delighted to once again be a title sponsor to the St-Barth Cata Cup. It’s really a great regatta to be involved in with 120 competitors expected to take part across 15 nationalities and regions of the Caribbean. This diversity of sailors gives the brand an ideal opportunity to engage with the sailing community.


 

How does the regatta contribute to Gill’s visibility ?

 

As in 2014, Gill will be providing 50+ UV rash vests to every competitor taking part at this year’s event. This gives us exposure on the water and given the crystal clear waters of St-Barth, it visually looks fantastic !

 

What are the benefits for a sponsor to be associated with this type of event ?

 

As a truly technical sailing clothing brand Gill understands the importance of sponsoring regatta’s such as the St-Barth Cata Cup. Not only does it help support the sport but it also gives the brand a platform to connect directly with the sailors competing on the water.




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